本文以2008~2021年中国A股上市公司为样本,运用因子分析法构建了企业声誉指标,并基于企业策略性环境信息披露的视角讨论了数字化转型对企业声誉的影响路径。根据双向固定效应模型进行实证检验,结果表明:(1) 数字化转型与企业声誉之间存在显著的正相关关系;(2) 区分环境信息披露质量进行分析,数字化转型主要通过促进企业硬环境信息披露提升企业声誉;(3) 区分环境信息披露性质进行分析,数字化转型可以通过促进企业正面和负面环境信息披露提升企业声誉。(4) 企业环境表现能够强化数字化转型的声誉提升效应。In this paper, we constructed corporate reputation indicators using factor analysis based on a sample of A-share listed companies in China from 2008 to 2021, and discussed the influence path of digital transformation on corporate reputation based on the perspective of strategic environmental information disclosure. Empirical tests are conducted based on a two-way fixed-effects model, and the results show that: (1) there is a significant positive relationship between digital transformation and corporate reputation;(2) analysed by distinguishing the quality of environmental information disclosure, digital transformation mainly enhances corporate reputation by promoting corporate hard environmental information disclosure;(3) analysed by distinguishing the nature of environmental information disclosure, digital transformation enhances corporate reputation by promoting corporate positive and negative environmental information disclosure by enhancing corporate reputation. (4) corporate environmental performance can strengthen the reputation-enhancing effect of digital transformation.
本文以2008~2021年中国A股上市公司为研究样本,运用双向固定效应模型,实证检验了企业数字化转型对环境信息披露质量的影响效应,以及媒体监督在其中发挥的调节作用。结果表明:数字化转型提升了企业环境信息披露质量;媒体监督正向调节数字化转型对环境信息披露的促进效应,媒体对企业的正面和负面报道均能够促进企业通过数字化转型提升环境信息披露质量。进一步地,在公众环境关注度高的地区,企业数字化转型对环境信息披露促进效应更显著;相比于定性环境信息披露,数字化转型对定量环境信息披露的正向影响更明显。结论为数字化时代驱动企业披露环境信息提供了线索,并为企业推动数字化转型提供经验启示。This paper empirically examines the effect of corporate digital transformation on the quality of environmental information disclosure, and the moderating role played by media supervision in it, using a two-way fixed-effects model with a research sample of A-share listed companies in China from 2008 to 2021. The results show that digital transformation enhances the quality of corporate environmental disclosure;media monitoring positively moderates the facilitating effect of digital transformation on environmental disclosure, and both positive and negative media reports on corporations can promote corporations to enhance the quality of environmental disclosure through digital transformation. Further, in regions with high public environmental concern, the promotion effect of digital transformation on environmental information disclosure is more significant;and the positive effect of digital transformation on qualitative environmental information disclosure is more obvious than that on quantitative environmental information disclosure. The conclusions provide clues to drive enterprises to disclose environmental information in the digital era and provide empirical insights for enterprises to promote digital transfo
